Description

to pass to the product development team

Product Content Brief: Nike Jalen Hurts Elite Jersey – Philadelphia Eagles

Objective:
The objective of this product content brief is to provide product development team with a clear understanding of the key features and benefits of the new Nike Jalen Hurts Elite Jersey, specifically designed for fans of the Philadelphia Eagles. This brief will serve as a guide for the product development team to create an authentic and premium quality jersey that reflects the on-field uniform worn by the Philadelphia Eagles.

Target Audience:
This product is targeted towards loyal fans of the Philadelphia Eagles, particularly those who are supporters of Jalen Hurts, the team’s star quarterback. This jersey will appeal to fans who want to show their passion and support for their team by owning an authentic and high-quality piece of team apparel.

Key Features:
1. Authentic Design: The Nike Jalen Hurts Elite Jersey is designed to match the on-field uniform worn by the Philadelphia Eagles. This adds to its authenticity and makes it a must-have for fans.

2. Tackle Twill Graphics: The jersey features premium tackle twill team and player graphics, giving it a high-quality and premium look. These graphics are durable and will not fade or peel off, ensuring the jersey’s longevity.

3. Dri-FIT Technology: The jersey is made with Nike’s Dri-FIT technology, which helps to keep the wearer dry and comfortable by wicking away sweat from the body.

4. Vapor F.U.S.E. Chassis: The Vapor F.U.S.E. chassis adds to the jersey’s lightweight and breathable design, providing maximum comfort and flexibility to the wearer.

5. Team and Player Details: The jersey features the official team logo on the front and the player’s name and number on the back, making it the perfect way to show support for both the team and Jalen Hurts.

Benefits:
1. Authentic Experience: The Nike Jalen Hurts Elite Jersey provides fans with an authentic and premium experience, as it is designed to match the on-field uniform worn by the Philadelphia Eagles.

2. Durable and Long-Lasting: The use of premium materials and tackle twill graphics make this jersey a durable and long-lasting piece of team apparel.

3. Comfortable Fit: With the use of Dri-FIT technology and the Vapor F.U.S.E. chassis, this jersey offers a comfortable and flexible fit, perfect for wearing during game days or during everyday activities.

4. Show Support for the Team and Player: This jersey allows fans to show their support for both the Philadelphia Eagles and Jalen Hurts, making it a must-have for loyal fans.

Conclusion:
The Nike Jalen Hurts Elite Jersey is the perfect piece of team apparel for fans of the Philadelphia Eagles. Its authentic design, durable materials, and comfortable fit make it a must-have for anyone looking to show their support for the team and their star quarterback. With the provided key features and benefits, the product development team can create a high-quality and authentic jersey that will exceed the expectations of die-hard Philadelphia Eagles fans.

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